Prıncıples Of Marketıng Deneme Sınavı Sorusu #1101636

............. means that the demand for a B2B product depends on the demand for the finished product in B2C market.                                         Which term is defined above?


derived demand

fluctuating demand

inelastic demand

joint demand

direct purchasing


Yanıt Açıklaması:

Perhaps the most important feature of B2B markets is derived demand because this is a trait that only pertains to B2B markets. Derived demand means that the demand for a B2B product depends on the demand for the finished product in the B2C market.

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