Prıncıples Of Marketıng Deneme Sınavı Sorusu #801264

Which one of the folowing statements related to classifications of products is correct?


Consumer products are physical goods and services purchased frequently
with a maximum buying effort.

Sport cars and designer clothes are examples of shopping products

Unsought products are products like raw materials, supplies, components

Non-durable goods are those goods bought frequently and consumed in a while such as newspaper, bread, and water.

Insurance and airline services are examples of specialty products.


Yanıt Açıklaması:

Insurance and airline services are examples of services. Consumer products are
physical goods and services bought for personal use by final consumers. Sport cars and designer clothes are examples of specialty products. Industrial products are products like raw materials, supplies, components, and professional services bought to create economic value rather than personal usage

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