Prıncıples Of Marketıng Deneme Sınavı Sorusu #851374

Which of the following cannot be used to complete the sentence?

"Market segments must be .............. in order to be evaluated as useful."


measurable

accessible

substantial

differention

variable


Yanıt Açıklaması:

Market segments must be measurable, accesible, substantial, differentia and actionable in order to be evaluated as useful. Variable is not suitable concept to complete the sentence. Correct answer is E. 

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