Deneme Sınavı Soruları

Low cultural distance

Low psychic distance

Low geographic distance

Industry structure

Differential advantage

Strategy is creating new industry space.

Strategy is a total organizational process.

Strategy is a top management activity.

Strategy is an organizational exercise.

Strategy is creating the future.

Home and host country governments‘ roles

Different standards of living

Internal workforce composition

Labour market characteristics

Competitors‘ strategies

Its basis is maintaining relativities with parent country national colleagues and preserving parity of purchasing power.

Four groups of expenses are covered: income taxes, housing, goods and services, and discretionary expenses.

The base salary of the international assignee is linked to the salary structure in the host country.

It has the advantage of facilitation of expatriate reentry.

It may result in vast disparities between expatriates and local nationals.

Cost Leadership Strategy 

Market Penetration Strategy 

Market Development Strategy 

Product Development Strategy 

Diversification Strategy 

host country

home country

guest country

parent country

multinational country

Businesses can  increase their market penetration by increased promotion.

Businesses aim to increase their sales without leaving their existing product-market strategies.

Market penetration is   focused  on new products and  new markets in order to keep  market share.

Market penetration is an expensive price policy.

Market penetration  strategy is  to grow market share of company.

Establishing an import/export department 

Having a foreign trade department within the firm 

Establishing an international sales department

Establishing a global area structure

Having an international division

Market Development Strategy

Diversification Strategy

Product Development Strategy

Cost Leadership Strategy

Market Penetration Strategy

Language

Individuals

Institutions

Material productions

Symbolic productions

home country

host country

other countries

leadership

home-country nationals

Ideoscapes

Ethnoscapes

Technoscapes

Financescapes

Mediascapes

i, ii, ii

i, ii, iii, iv, v

i, ii

 iii, iv, v

i, iii, iv,

The speed with which data is created, processed, and analyzed.

Variety of structured, semi-structured, and unstructured data and data sources.

The reliability of certain types of data. For example, weather and customers’ sentiments are inherently unpredictable.

The mass quantities of data that continue to increase though vary by industry and
geographic locations.

Traditional and non-traditional sources from within and outside an organization.

offshoring

reshoring

outsourcing

exporting

importing

A turnkey project

Licensing

Joint marketing

Franchising

Contract manufacturing

II-III-IV-V-VI

I-II-V-VI-VII

III-IV-V-VI-VII

I-II-III-IV-V

I-II-III-IV-V-VI-VII

I-II-III

I-IV-V

II-III-IV

II-IV-V

III-IV-V