2021–2022 Yaz Okulu Çıkmış Soruları

20 soru
Soru metinleri açık; şıklar ve cevap anahtarı uygulamada

1
Which of the following is a sample for channel?
- ASound waves
- BRadio
- CMagazine
- DTelevision
- ENews paper
2
Which of the following is synonymous with the terms self-communication and internal communication?
- ACommunication of the individual
- BMass communication
- CGroup communication
- DInterpersonal communication
- EOrganizational communication
3
Which of the following is not a type of unprepared speech?
- AAsking Questions and Receiving Answers
- BSymposium
- CCongratulating
- DPhone Conversations
- EConveying Condolences
4
Non-verbal communication codes ensure that the message you want to convey is highlighted when the source sends its message to the target. Improvisational behaviors with body language emphasize the message. Which of the following concepts is mentioned above?
- AConflict Function of Nonverbal Communication
- BHighlighting Function of Nonverbal Communication
- CCompletion of Nonverbal Communication
- DRegulation Function of Nonverbal Communication
- EVerbal Substitution Function
5
Which of the following is the written texts prepared for sending to the media and containing newsworthy activities, strategies, thoughts and events related to the institution?
- ABusiness letter
- BNote
- CReport
- DBulletin
- Ee-mail
6
Which of the following does not give a condolence message?
- AIt should be short and concise. The longer the text gets, the more likely it is to make mistakes.
- BIt should be noted that the letters of receipt may be evidence in Commercial and Labor Law cases.
- CYou should have patience in the condolences letter; provocative, hatred and hate inoculating expressions should be avoided, and more comforting expressions should be included.
- DCondolences are equivalent to death. Words of other painful and sad events are past words. These issues should be considered while writing.
- EIn the condolence letter; it should be expressed in a sincere language in which sadness is shared.
7
Which of the following model is used by organisations with an authoritarian understanding of management where there is a clear-cut line boundary between the superior and the subordinate?
- ACircular Model
- BChain Model
- CY Model
- DFree-flow Model
- ECentral model
8
Which of the following is not included in the corporate communication classification?
- APower Culture
- BPersonal Culture
- CTask Culture
- DDemocratic Culture
- ERole Culture
9
Which of the following is not a lobbying activity?
- AMaking friends
- BProviding accurate and co mis tent data
- CCreating mystery in subject matter
- DBeing flexible and creative
- EBeing simple and comprehensible
10
In ---- risk communication strategy the aim is taking public needs, cultural values, viewpoints, expectations, knowledge, experience and interactions into account. Which of the following options correctly completes the sentence above?
- Asociety-culture based
- Bscience based
- Ceconomy based
- Dpolitics based
- Ecommunication based
11
Which of the following is a serious condition of unbalance that damages normal activities of an organization or corporation?
- AInteractionness
- BConditions
- CDifficulties
- DCrises
- EProblems
12
Which of the following cannot be among the things to avoid in media relations?
- ALeaking information
- BDiscriminating between newspapers and journalists
- CDemanding to know the source.r
- DUsing advertisements to make news
- EPaying attention to timing
13
Media relations management is a profession that requires expert knowledge and professionalism. Which of the basic principles, that need to be considered when managing media relations, basis completely on trust?
- ATransparency
- BPaying attention to timing
- CAccessibility
- DFairness
- EHonesty
14
There are certain tips about how to create quality content for the media. Which of the following is not one of them?
- ADiscuss popular events
- BBe interesting
- CDon't hard sell
- DAppeal to emotions
- EBe same
15
What is the combination of objective and goal and can be short or long term?
- APolicy
- BMission
- CAim S
- DObjective E) Goal ll
16
- can also be defined as the connection between the company and the investor society. Which of the following options correctly completes the sentence above?
- AInvestor relations
- BMedia relations
- CMarketing public relations
- DCrisis management
- ERelations with employees
17
A whole consisting of many personal and collective judgments on the reliability, trustworthiness, responsibility and competence of a company based on a series of common values. Which of the following concept is mentioned above?
- ACognition
- BCooperation
- CReputation
- DPublic Relations
- ECommunication
18
Which of the followings is not one of advertising types from the perspective of advertiser?
- AProducer advertisement
- BIndividual advertisement
- CAgent advertisement
- DS Service operation advertisement
- EPolitical advertisement
19
The -- model was developed in 1961 by Russell Colley. In accordance with Colley, the function of the advertisement consists of transmitting the information and the way of thinking that will make the determined audience act. Which of the following options correctly completes the sentence above?
- AThe hierarchy of Effects
- BAIDA
- CNon-Serial
- DDAGMAR
- EAlphabetical
20
Which of the following is not a strategy included in FCB Grid?
- ACreating Habit
- BMeeting the Information Need
- CCreating awareness on advertising
- DStimulating the Feelings
- ECreating Satisfaction

Şıkları ve doğru cevapları görBusıness Communıcatıon (ENG) dersinin tüm sınavları, cevap anahtarları, süreli mod ve yanlış analizi uygulamada.Uygulamada aç