Deneme Sınavı Soruları

20 soru
Cevap anahtarı açık: çöz, sonucunu gör

0 doğru · 0 yanlış · 20 kaldı

1
Who defines mass communication tools as "are an extension of our body or pruned pieces of it, and points out that the newly emerged situation forms a different relationship with the rest of our bodies and move towards a news centre of balance."?
2
Which advertisement type is classified under the category of message perspective?
3
What is the most common way to appear in media?
4
Which of the following is not an applied communication solutions?
5
In public relations, which of the following is the segmentation of the target audience according to their locations?
6
Which one of the following is among principles of a successful public relations program?
7
Which of the following is not a disadvantages of bad communication?
8
According to bi-directional perspective, what is ensured that the customer remembers?
9
Which of the following best explains why target audience segmentation is important in advertising?
10
"Which of the following is a concept expressed in writing and based on the function, duty and perspective of the organization."
11
1. The programme does not only follow social networks but all news, institutional and thematic sites, portals, forums, blogs and consumer complaint sites.
2. Due to the fact that the internet is a very fast paced and dynamic environment, the follow up should be in real-time or at least very close to it.
3. The programme should provide processable and interpretable data.
Which of the above combinations is correct attributes of a good social media measurement programme?
12
What is the unique characteristic of production?
13
Which one of the following terms is not a part of AIDA model?
14
Which of the following best describes a symposium?
15
I. Classical Management Approach
II. Human Relations Approach
III. Human Resources Approach
IV, System Approach
V. Scientific Management Theory

Which of the above are the basic approaches that can be examined regarding Corporate Communication?
16
It is maintained between
acquaintances, coworkers or other individuals who
have just met and it refers to a distance of 1 to 2.5
meters.

Which of the following types of space is described above?
17
Which of the following best defines the term communication?
18

Regardless of the various definitions of it, communication always requires __________ to take place in.

Which of the following fill in the blank in the sentence correctly?
19
What is the function of feedback in the communication cycle?
20
Which of the following is not among the rules of public speaking?

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