Ünite Sınavı Soruları

1
Which one of the following is an advertisement target?
2
What is the fundamental idea on which the cognitive reaction theory is based on?
3
You are designing an ad campaign for a new fitness app. To apply the AIDA model, which message strategy should you prioritize first?
4
Which advertisement type is made to reach the target population in certain regions?
5
A company places a promotional message on a public bus to create long-term brand awareness. This is an example of:
6
Which one the following can be used to add value to the products and services?
7
Which of the following best defines advertising?
8
How does advertisement add value to the trademark?
9
According to bi-directional perspective, what is ensured that the customer remembers?
10
Which of the following are advertisements that target to reinforce the existing positive image?