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Consumer Behavıor (ENG)

Ünite Sınavı Soruları

  • 20 soru
  • Soru metinleri açık; şıklar ve cevap anahtarı uygulamada
  1. 1

    _______are the standards that are accepted by a society and its individuals are expected to comply with.

    Which of the folowing completes the sentence above?

  2. 2

    Which of the following subcultures best explains the extended use of spices and hot peppers in places that are typically quite hot themselves, such as Adana and Antakya in Turkey, or Mexico and Guatemala in Central America?

  3. 3

    Which of the following is not a subculture category ?

  4. 4

    Which of the following accurately portrays the association between necessity and luxury as a reflection of the relationship between culture and consumer behaviour?

  5. 5

    ..............focuses on the content of verbal, written, and visual communications,such as the copy and art composition of an advertisement.

    Which of the followings fills the blank correctly?

  6. 6

    Getting the approval of parents before the marriage is one of the......................about marriage in Turkey. Which of the below completes the sentence?

  7. 7

    Culture is not necessarily static and constantly evolves. As such, following the industrial revolution and the proliferation of fossil fuels, Arabian culture was drastically changed upon the discovery of oil. Which major functional area of culture has this impact stemmed from?

  8. 8

    In an advertisement, a famous celebrity shows how to use a newly developed innovative disinfectant which claims that it will remove the bacteria and viruses from surfaces after spraying two times.

    Which characteristics of culture is exemplified above?

  9. 9

    A man who has moved to Canada to work, stayed there for five years and learnt its culture which is new for him. Which term is used to explain this case?

  10. 10

    I. Culture is innate

    II. Culture is learned

    III. Culture defines community

    IV. Culture contains abstract ideas

    V. Culture is static

    Which of the above describe culture?

  11. 11

    Ritual is a set of multiple, symbolic behaviors that are practiced in a fixed sequence and repeated periodically.

    Based on the definition above which of the following cannot be a ritual?

  12. 12

    The act of fasting during Ramadan (Eid) is an example of which of the following elements of culture?

  13. 13

    Cultural elements like kissing the hands of elderly people  are gradually passed down from one generation to another in Turkey. Which character of the culture is stated in this example?

  14. 14

    The members of  European society have  common worldview and share certain principles about order and justice compared to the American society. Which functional area  shape this? 

  15. 15

    While the majority of languages are read from left to right, certain languages are read in different directions such as right to left (Arabic), or top to bottom (Chinese). Since these directions may influence the proper placement of text on advertising materials, which method of measuring cultural values would provide an indication to marketers for understanding the dynamics of these societies?

  16. 16

    Gender identity is a major component of a consumer’s ...................

    which of the following fills the blank abowe correctly?

  17. 17

    The motto “if you succeed, then you are happy” is associated with which of the Age subcultures?

  18. 18

    “The consumers are asked to answer a series of questions that intend to find out their thoughts about fundamental individual and social concepts, including freedom, comfort, national security, and peace.”

    Which of the following culture measurement technique is used above?  

  19. 19

    Which of the following terms describes the way a system adapts to its habitat?

  20. 20

    Which of the methods below, may be used to understand the dynamics of young generations' use of  visual and written  communications on social media?

Şıkları ve doğru cevapları görConsumer Behavıor (ENG) dersinin tüm sınavları, cevap anahtarları, süreli mod ve yanlış analizi uygulamada.Uygulamada aç