Ünite Sınavı Soruları

1
Which one of the following is not among the factors that may affect market segment attractiveness?
2
Which one of the following market factor supports that growing markets accelerate companies to achieve sales growth objectives?
3
Which of the following is NOT considered as one of the main themes that affects market segment attractiveness?
4
What is the definition of "Geo-clustering"?
5
Which stage of the family life cycle is indicated by "Financial position improving; some working spouses"?
6
____________ divides buyers into segments based on their knowledge, attitudes, uses, or responses to a product.

Which of the following completes the sententence above?
7
A relatively small but profitable portion or segment of the market is called.........

Which of the followings completes the sentence?
8
If a company offers door to door free of charge technical service, what differantiation strategy would that company use?
9
When it is possible to identify, reach and serve the market segments, it possesses the requirement of being ____________.

Which of the following completes the sentence above?
10
Which of the following is not one of the factors that may affect market segment attractiveness?