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Busıness Communıcatıon (ENG)

Deneme Sınavı Soruları

  • 20 soru
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0 doğru · 0 yanlış · 20 kaldı
  1. 1

    ........... is defined as any event or situation that will prevent the institution from achieving its goals.

  2. 2

    Which one of the following advertising model is the most famous one among the other models developed in relation with Cognitive Reaction Theory?

  3. 3

    Which of the following is a distinguishing feature of institutional advertising compared to product advertising?

  4. 4

    What is defined as "public relations is defined as the management of the relationship between an institution and its target audience"?

  5. 5
    A company places a promotional message on a public bus to create long-term brand awareness. This is an example of:
  6. 6

    Which of the following is not a basic goals of public relations activities carried out on the internet?

  7. 7

    Which of the following is not one of the basic principles required to design a healthy and sustainable corporate communication domain?

  8. 8

    Which of the items below concerning the topic of building and sustaining relationships can not be true?

  9. 9
    Which of the following is not a typical function of advertising?
  10. 10

    Choose the option that completes the following sentence correctly.

    ".......... theory is frequently used to explain the place and importance of public relations in management."

  11. 11

    What does The Hierarchy of Effects Model assert? 

  12. 12

    In the world of business, the most effective approach is a strong financial structure. Which element of the communication engineering approach does this statement relate to?

  13. 13

    Which one below "focuses on the strategic management of communication, ensuring consistency in the totality of communication"?

  14. 14

    Which of the following is acceptable in a business report?

  15. 15

    Which of the following statements describes internal communication?

  16. 16

    Vertical Communication Networks, Diagonal communication networks and Horizontal Communication Networks are the categories in ___________________.

  17. 17

    Which of the following describes verbal communication?

  18. 18

    Which of the following behavioral examples refers to the regulation function of nonverbal communication?

  19. 19

    For which of the prepeared speeches below, speeches are also named "presentations" and each speaker is given 20 minutes as a rule?

  20. 20

    Which of the following is an example of negative language?

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