Ünite Sınavı Soruları

Consumers can have both latent and manifest motives to purchase a product. Which statement below is more likely to reflect latent motive?

Which of theories below does argue that intrinsic motivation is highest when autonomy, belongingness, and competence are high?

What is called the willingness to buy a particular product or service?

Which of following examples latent motive of consumer can be more easily detected?

Which of the following is true according to feelings-as-information theory? 

Which of below is appropriate to say about avoidance-avoidance motivational conflict?

What are the driving force of consumers’ purchase decisions?

Which one of the items below attract attention to emotional objects?

According to self-determinaton theory which is the following is associated with extrinsic motivation?

Which one of the items below doesn’t belong to motivation?

Which term below describe an internal state of tension caused by disequilibrium from an ideal or desired state?

Which of the following are true of balance theory? 

1. Balance theory consists of relations among tree elements perceived to belong together.
2. Balance exists when there is a positive relationship between at least two elements.
3. Balanced relationships are more memorable.
4. Most commonly, celebrity endorsements of a product are used to form a triad.

Which of theories below does argue that inconsistent attitudes can motive people to change their existing attitudes?

I. People are driven by particular needs at particular times.

II. The most indispensable needs are physiological needs.

III. A person create art while s/he can hardly meet her basic needs. 

According to Maslow's motivation theory, which of above statement is true?

According to self-determination theory what are the ABC's of self-determination?

Which of theories below does look at how inconsistent attitudes can motivate individuals to be persuaded?

According to Maslow’s hierarchy of needs, which need below does represent the most pressing?

I. People rely on their feelings when making judgements

II. Consumers decide to buy considering their feelings

III. If people are in a good mood, their evaluation of stg is better

IV. Companies should try to make their consumers feel good

V. Evaluations and interpretations of events determine emotions

According to feeling-as-information theory which of above is suitable to say?

Which of the following is/are true according to hierarchy of needs theory? 

1. The needs of people can be ranked in order of importance.
2. People would try to satisfy the lower level need before higher level need.
3. Once a need at one level is satisfied, it would stop being a motivator.

What are called as the temporary states that reflect current changes in motivation and which often trigger changes in behavior?