Deneme Sınavı Soruları

20 soru
Cevap anahtarı açık: çöz, sonucunu gör

0 doğru · 0 yanlış · 20 kaldı

1
"the demand is not stable, it increases and decreases sharply" which one does the statement define?
2
An adult person only retains his friends in memory about his school years, but forgets the beating he got from his teacher.

What is the right definition of this situation?
3
Which market segment criteria refers to profitability of the segment?
4
According to ----------, certain personality traits such as anxiousness and shyness exist from individual to individual.

When considering above statement, which of the followings fills the blank?
5
Which one of the following is not among the factors that may affect market segment attractiveness?
6
Which one of the following is the first step of identifying market segments?
7
Which one of the following B2B characteristics refers to the situation when the demand for a certain product is related to the demand of other products?
8
The basic human requirements such as food, clothing become _____ when they are directed to specific objects, people, things that might satisfy.

Which of the following completes the sentence above?
9
Which one is an example of non-durable goods?
10
Which one of the following economic and technological factors argues that hightech companies may prefer to enter markets where they can better use their technology advantage?
11
Which one is not a basic characteristic of B2B marketing?
12
Which of the followings consists of warranty, after-sale service, payment options, and credits?
13
Which marketing strategy involves the statistical classification of people based on where they live?
14
Consumers’ needs and wants are fulfilled through market offerings.

Which of the following is a correct combination offered to a market to satisfy a need or a want.
15
Which of the following is the last stage of marketing research process?
16

Which of the following is the strategy used when a company gets a lot of cash flow from a strategic business unit and decide to use that cash to finance other units?
17
What is the term used to describe the generation born between 2000 and 2010, whose lives are shaped by the digital age?
18

Which type of orientation focuses on selling what a company produces rather than producing what consumers need?
19
"Defining competition" narrowly can cause marketing myopia.

For the bus company Kamil Koc, which one of the below is an examply of narrowly defined competition?
20
Which of the following answers the questions of “can the person do it?

Bir şıkka dokun; doğru cevap hemen görünür.

Yeni yılların sınavlarını da çözPrıncıples of Marketıng (ENG) dersinin tüm sınavları, cevap anahtarları, süreli mod ve yanlış analizi uygulamada.Uygulamada aç