Deneme Sınavı Soruları

20 soru
Cevap anahtarı açık: çöz, sonucunu gör

0 doğru · 0 yanlış · 20 kaldı

1
Which one below is a fixed cost for a company?
2
1. It is used to refer primarly to the place where goods were bought and sold.
2. It can also refer to a geographic area such as Turkish market.
3. In some occasions, “market” refers to the relationship between the demand and supply of a specific product.
4. A market is the cluster of actual and potential buyers of a product or service.
5. In a typical market-place, buyers and sellers come together to conduct transactions for their mutual benefit.
Which of the above statements related to market are correct?
3
In which of the following approaches all the marketing efforts should be considered as a ‘single entity’?
4
Which of the following is the best option to complete the sentence below?

'............ are purchased without any planning or search effort.'
5
Which of the following is not one of the actors of marketing channel?
6
What is a competitive price?
7
Considering the 'Price Setting Process', which of the following order of steps is TRUE?
8
Which label denotes the quality of a product based on standards established by the concerned authority?
9
Which of the following is an internal factor affecting price decisions?
10
Which of the following is NOT an explanation of maketini channel?
11
Which external factors should be considered in price setting?
12
Which of the following refers to bringing together similar inventory from a number of sources into a larger homogeneous supply?
13
Which of the following marketing type is a good definition for the Olympic Games?
14
Which of the following is a well-known marketing theorist who concentrated on the difference between the selling and the marketing concepts?
15
Which of the following 'External Factors Affecting Price Decisions' is mentioned in the example below?

'The government decreased the tax rates %15 on automobiles and the sales were boosted.'
16
Which of the following is not a price-adjustment strategy?
17
Umbrellas during a rainy day are examples for which of the following?
18

Which of the following is NOT one of the main outcomes of creating customer value?
19
Which of the following is NOT a good idea when choosing a good brand name?
20
In which of the following concept, companies try to convince the customers to want what they produce?

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