Marketıng Management (ENG)
Ünite Sınavı Soruları
- 10 soru
- Soru metinleri açık; şıklar ve cevap anahtarı uygulamada
- 1
Which of the following is the aim of promotional tools?
- 2
Which of the following is one of the major sides of the communication process?
- 3Which of the following is not a function of promotional tools?
- 4
Which of the following is interactive and flexible and provides feedback?
- 5
- Influencing
- Informing
- Reminding
Which of the functions above does advertising perform in the marketing communication mix?
- 6
Not only __________________ , but also other marketing mix variables also send messages to consumers.
Which of the following completes the sentence above?
- 7
Which of the following is the message execution style of the example below?
'Tarkan, a very famous pop star in Turkey, recommends a soft drink to people.'
- 8
Which one is NOT a function of promotional tools?
- 9
"_____ is the reactions of the receiver after being exposed to the message. Ignoring the message may be another type of it." Which of the following term used in marketing communication completes the sentence?
- 10
Which of the following is true about the functions of promotional tools?